OWN YOUR BODY ONLINE / TVOJE TELO JE TVOJE – I NA NETU I U STVARNOM SVETU!
The goal of the campaign is to raise awareness in society about widespread gender-based violence in the digital sphere and its consequences. With the campaign, we are also raising awareness of various forms of violence that are perpetrated through technology, which are essentially a violation of human rights and bodily autonomy, even though they take place in the digital space.
The campaign was divided in three phases – launch event, social media and PR
The campaign materials included:
Client / UNFPA Serbia
Project / Launch of the bodyright campaign in Serbia
Date / November – December 2022