UNFPA Serbia

The goal of the campaign is to raise awareness in society about widespread gender-based violence in the digital sphere and its consequences. With the campaign, we are also raising awareness of various forms of violence that are perpetrated through technology, which are essentially a violation of human rights and bodily autonomy, even though they take place in the digital space.

The campaign was divided in three phases – launch event, social media and PR

The campaign materials included:

Glossary of terms related to technology-facilitated gender-based violence