Sneakerville Festival, 2023
Agency also supervised the New Balance promo team, engaged to present the NB brand and sneaker models to visitors, and invite them to try out the Laser Maze activation.
The promo team engaged over 150 people, who took part in the activation and competed for a chance to win a pair of New Balance sneakers.
Location / Port of Belgrade
Date / October 23, 2022
Number of visitors / Over 200